Without SpicyTool
- ×Reports take hours of spreadsheet work.
- ×The best client source remains unclear.
- ×Agents report different numbers.
- ×Investment decisions rely on intuition.
Real estate analytics
A real estate dashboard for lead cost, conversion and ROI
See which campaign produces clients, where the funnel slows down and which agent converts best without building monthly reports by hand.
More than 400 real estate agents already work with SpicyTool across Latin America.
Real estate sales dashboard
Cost per lead
Comparison by campaign and period
Stage conversion
From first contact to closing
Channel ROI
Real return on every investment
The challenge
Make real estate decisions with reliable data
With SpicyTool
- ✓A dashboard updated automatically.
- ✓Cost and conversion by campaign.
- ✓One source of commercial truth.
- ✓Decisions based on outcomes.
What is included
Sales metrics for managing your real estate business
Cost per lead
Compare inquiry cost across campaigns and channels.
Stage conversion
Find where your sales funnel slows down.
Real estate ROI
Connect investment, opportunities and closed deals.
Real-time data
See current numbers without manual reports.
How it works
Three steps to get started
- 1
Data is captured
Every lead, activity and deal feeds your metrics.
- 2
The dashboard updates
Indicators are calculated without spreadsheets.
- 3
You decide with evidence
Adjust investment and management around conversion.
Reports and dashboards questions for real estate teams
Which real estate metrics can I track?
Cost per lead, response times, conversion by stage, source, agent and channel return.
Does the data update automatically?
Yes. The dashboard uses CRM activity and connected sources.
Can I compare agents and campaigns?
Yes. Filter outcomes by owner, period, source and stage.
Explore more products
Run your real estate business with clear metrics
Identify the channels, campaigns and processes that produce real deals.
Book a demo