Real estate CRM

A real estate CRM with one clear pipeline for your team

See every lead's stage, owner and next task without disconnected spreadsheets or opportunities stored in someone's memory.

More than 400 real estate agents already work with SpicyTool across Latin America.

Real estate sales pipeline

New contact

8 leads waiting for assignment

In conversation

23 leads with a next task

Showing booked

5 opportunities this week

The challenge

Organize your real estate sales follow-up

Without SpicyTool

  • ×Nobody sees every lead's stage.
  • ×Tasks rely on an agent's memory.
  • ×New leads take hours to assign.
  • ×Management lacks a pipeline overview.

With SpicyTool

  • ✓A pipeline visible to the whole team.
  • ✓Tasks and reminders for each contact.
  • ✓Automatic assignment for new leads.
  • ✓Reporting by agent, source and stage.

What is included

Everything your real estate CRM needs

1

Stage-based pipeline

Adapt the funnel to your agency's sales process.

2

Tasks and reminders

Set the next action for every buyer, renter or owner.

3

Automatic assignment

Distribute inquiries by team, area or transaction.

4

Agent and agency views

Agents see their book while leaders see overall results.

How it works

Three steps to get started

  1. 1

    The lead enters the CRM

    Capture WhatsApp, portal, campaign and form leads.

  2. 2

    It is assigned and moves

    Each interaction updates its stage and next tasks.

  3. 3

    The team follows up

    Reminders keep every opportunity active.

Sales CRM questions for real estate teams

Which lead sources can it centralize?

WhatsApp, property portals, campaigns, landing pages and manual entry.

Can I customize pipeline stages?

Yes. Configure processes for sales, rentals or listings.

Can I measure agent performance?

Yes. Compare activity, response times and conversions.

Explore more products

Turn inquiries into an organized sales process

Give every lead an owner, a stage and a next action.

Book a demo